Give the power of Marketo to anyone, fearlessly - Marketing Nation Summit Tech Talk
What if anyone in your office could launch a Marketo campaign without breaking it? How much time (Training, Support, and Execution) could your Marketing Operations Team save if more users/teams could launch error-free campaigns themselves? How much more revenue could be generated from those additional campaigns launched? In this session, discover how you can enable any non-technical users anywhere to create and launch Marketo programs, without stepping foot inside Marketo. From field or product marketers to HR or even external partners and co-marketing campaigns, there is a much better way than building a complex Center of Excellence.