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I once had a boss who frequently reminded me that our most precious resource is time. And when you have a smaller MOPS team, time is even more critical—you simply don’t have enough resources to...

Anh Ly, who handles marketing operations for Mendix, was having difficulty getting her sales department a lead profile they could use; the feedback she received was that incomplete prospect...

Anh Ly from Mendix describes how Perkuto has helped her company boost its MQL opportunity rate from 2 to 20% by rebuilding its lead flow process.

Marie-Claire Charlton, senior marketing manager at TELUS Health, knew that she was going to need a little help building automation programs to help her track and segment utilization patterns. “Our...

Marie-Claire Charlton from TELUS Health explains how Perkuto helped TELUS Health improve its campaign results from 3% to 20%, far exceeding expectations.

Jason Raisleger, marketing automation specialist at Integrative Therapeutics, was facing several challenges. Not only was his team quite new to marketing automation in general, but they had just...

Jason Raisleger from Integrative Therapeutics explains how Perkuto empowered his team to redefine their lead lifecycle model, boosting their leads from 0 to 100 and helping ease their transition to Ma

Lauren Beth, Euromonitor International’s Global Communications Director, knew that her global market research company’s use of Marketo was fairly advanced within the larger Marketo community. With...

Lauren Beth from Euromonitor International talks about how Perkuto helped transform their company’s tokenization program, saving her marketing team hundreds of hours in the process.

Stéphanie Veilleux et Mathieu Guay-Gallant de Optel Group explique comment Perkuto a pu les aider à tripler le nombre de prospects grâce à l'implantation et l'optimisation de la plate-forme de marketi