Jordan Resnick

  • Segmentation for Success

    Segmentation for Success

    The Coffee MUG webinar held on October 30, 2019, featuring Elliott Lowe, Head of MarTech Operations at RingLead, and our own Solutions Architect, Lindsay Khan, discussing data as a foundation for...

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  • Top Marketers Gather to Discuss Marketing Operations Challenges and Innovations

    Top Marketers Gather to Discuss Marketing Operations Challenges and Innovations

    Four-City Workshop Series on Rethinking Marketing Operations Across Digital Marketing and Beyond Addressing the biggest pain point for marketing operations professionals—ever-increasing workloads...

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  • Top Marketers Gather to Discuss Marketing Operations Challenges and Innovations

    Top Marketers Gather to Discuss Marketing Operations Challenges and Innovations

    Four-City Workshop Series on Rethinking Marketing Operations Across Digital Marketing and Beyond Addressing the biggest pain point for marketing operations professionals—ever-increasing workloads...

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  • Sub-Zero Integrates Adobe Analytics with Marketo to Enable Complex Lead Scoring

    Sub-Zero Integrates Adobe Analytics with Marketo to Enable Complex Lead Scoring

    As the head of marketing operations, you’ve probably heard it all too often from your sales counterparts, “We need better leads!”  Traditionally, the solution to improve lead quality is to adjust...

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  • Sub-Zero Integrates Adobe Analytics with Marketo to Enable Complex Lead Scoring

    Sub-Zero Integrates Adobe Analytics with Marketo to Enable Complex Lead Scoring

    As the head of marketing operations, you’ve probably heard it all too often from your sales counterparts, “We need better leads!”  Traditionally, the solution to improve lead quality is to adjust...

    Read Article
  • Attribution Questions You’ve Always Wanted to Ask…Answered!

    Attribution Questions You’ve Always Wanted to Ask…Answered!

    Attribution can be a confusing topic even for seasoned marketers. That’s why we posed some of our most often heard attribution questions to Justin Norris, Perkuto’s own Director of Solutions...

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  • Attribution Questions You’ve Always Wanted to Ask…Answered!

    Attribution Questions You’ve Always Wanted to Ask…Answered!

    Attribution can be a confusing topic even for seasoned marketers. That’s why we posed some of our most often heard attribution questions to Justin Norris, Perkuto’s own Director of Solutions...

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  • Reporting, Attribution, and Analytics—Oh My!

    Reporting, Attribution, and Analytics—Oh My!

    The Coffee MUG webinar held on August 14, 2019, featuring Lauren Alt, Manager of Demand Generation at Outreach sharing her attribution journey, and our very own Justin Norris, Director of...

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  • Reporting, Attribution, and Analytics—Oh My!

    Reporting, Attribution, and Analytics—Oh My!

    The Coffee MUG webinar held on August 14, 2019, featuring Lauren Alt, Manager of Demand Generation at Outreach sharing her attribution journey, and our very own Justin Norris, Director of...

    Read Article
  • Marketing Impact Talks – Redefining Marketing Operations – Slide Deck

    Marketing Impact Talks – Redefining Marketing Operations – Slide Deck

    View the slide deck below for the live events presented by Perkuto, Adobe / Marketo, and Microsoft held in Montreal, New York City, Toronto, and Chicago in September-October, 2019.… READ MORE >

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  • Elements of Scale: How Scalable Is Your Enterprise?

    Elements of Scale: How Scalable Is Your Enterprise?

    How Scalable is Your Enterprise? The 10 Elements that Predict Scalability Success in Complex B2B Sales Environments… READ MORE >

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